On one of the popular mainstream webmaster boards people often ask how do adult sites make money or how to monetize a free porn site. Guys (and Gals) there are lot of ways to make money in Adult industry. The problem is everyone is thinking of a starting a Tube site simply because they are hot now. Few years back it was TGP (Thumbnail Gallery Posts). But let me tell you a fact. Unless you know how the adult industry works you will never be able to successfully monetize an adult site. And this also means tube sites or TGP sites are not for newbies. Those are the game for experienced webmasters. You need have a solid foundation to build an empire. You can’t build from top to bottom.
Couple of days back a fellow webmasters asked me the exact same question and answered him through private message. I thought I will post it here since many of you might find this useful.
Main methods of making money in adult industry.
- Start an adult site which offers free porn and sell sponsors’ paysite membership (affiliate programs)
- Start an adult site full of porn like a tube site or a TGP and sell the traffic. (CPM ads, Pay Per Click ads, sell ads to other webmasters etc)
- Start an AEN (AVS) site (AEN Site)
- Shoot your own porn and sell them to other adult webmasters
- Start your own paysite. ( Paysite)
You can also provide services to other adult webmasters like design and coding service and also webhosting service. (If you are a hot girl willing to cross the limits you can also become a pornstar. )
Out of these methods majority of the adult webmasters fall in the first category and that is the easiest and safest route. With the option one you need the lowest start-up cost. Perhaps there is no other business which you can start with such a low cost and really make a killing. All you need is a domain and a good hosting. Please you need your own domain (register at Namecheap) and a good adult hosting. No compromise on this.
Ok.. I will assume that you have decided go for the option no:1
You must always remember that the less free stuff you give away the more surfers will pay for membership sites. The more free porn you give the more surfers will come back to your site. So you need to find a balance. Give the surfers free stuff just enough to tease them and make them pay for premium content. Moreover unlike mainstream the porn surfers will not pay you if you keep feeding them with quality free stuff. They will just suck your bandwidth and never pay a dime.
With that in mind, when you start a new adult site try to be niche specific. With so much competition out there it would be very hard to succeed with a general porn site unless you have extensive SEO skills. So, choose a niche. Unlike mainstream there is money every adult niche. Some niches like “Teens” have more traffic but will have to face heavy competition. Micro niches like “midgets” have far less competition but the traffic is also comparatively less. So they will even out.
Once you choose a niche there are lot of adult sponsors in each niche. Some of the big sponsors like NastyDollars (RealityKings) are trusted sponsors. But every webmasters and his dog is promoting those sites. So surfers would have seen them many times. On the other hand if you go for a very unknown sponsor then you might get scammed. So when you chose a sponsor do a search for them on big adult webmaster boards.
What type of site to start?
If you are familiar with blogging, start an adult blog. Because blogs have SEO benefit.
Otherwise start a site with your main sponsor add on your index page and in subfolders you start building 4 page minisites which you can submit to linklists like hoes.com (You must read the rules of linklists because 4 page freesites are special structure and rules). You also build galleries and submit them to sites like thehun.net (again read his rules). These methods will bring you instant traffic from those sites and you can keep improving your sales text. This is the learning phase. I would also suggest you to read Netpond resources and join the Netpond forum (You will also get 5 cents for every post you make there). Once you have learned how to sell porn then you can concentrate on building site aimed at getting search engine traffic.
Finally focus on your work and be persistent. It took me 6 months for my first sale. Today I get sales almost everyday.